Marketing your new business

Pete Uncategorized Leave a Comment

Marketing your new business can be daunting. Even with the best products and/or services in the world, you won’t make many sales if your intended customers don’t know about your business. To raise awareness of your brand and to kickstart …

business idea

Your new business idea

Pete Uncategorized Leave a Comment

That Eureka moment when you come up with a brilliant new business idea is a fantastic feeling! You’ll be full of ambition and desperate to begin building your startup. But once you’ve had that initial rough idea, how do you …

Branding – What is Brand Identity?

Pete Blog Post

Right then, let’s break this down. Branding and your brand’s identity is hugely important! Brand Identity basically refers to all the components including the name, logo, tone of voice and typeface (everything that shapes an appeal) relating to a company, …

Google Adwords

Pete Blog Post

Google AdWords will need a fair investment, both in time and money, but it’s a good one. The search network can make sure your ads rank well in searches of users who are looking for brands like yours. So how …