Content creation is the process of assembling information and ideas into a cohesive whole that can be published and shared with others. The goal of content creation may be to inform, entertain, or both. The content creator chooses the medium …
6 Reasons Why You Should Always Take Marketing Seriously
It’s a well-known fact that running a business is never easy. As a business owner, you have various responsibilities such as managing employees, entertaining clients and keeping up with taxes and insurance. However, these aren’t enough to run a successful …
5 Ways How SEO Can Provide a Better Customer Experience
These days, it’s hard to find a company that doesn’t have an online presence. It’s currently the easiest way to market a company’s products or services, which can be done with a social media channel or a website. However, digital …
Video marketing explained
In a world of multiple online channels and social media formats, video seems to be coming out on top. Social platforms like Instagram, Tik Tok and Facebook are all focused on making video central to their platform. Over 82% of …
Marketing your new business
Marketing your new business can be daunting. Even with the best products and/or services in the world, you won’t make many sales if your intended customers don’t know about your business. To raise awareness of your brand and to kickstart …